The fresh, hip vibe that emanates from the Urban Loft is aimed squarely at business people, trendy travelers and young families. Designed and operated by the Althoff chain of premium hotels headquartered in Cologne, this former brewery has quickly become a popular stop for locals and tourists.

Its open, airy spaces welcome visitors and intrigue them with chic furniture and fascinating pop art. Our photorealistic 3D renders, created in close cooperation with our client, helped to showcase these unique aspects for the hotels launch.

CLIENT: Alhoff Hotels
DATE: 2020
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